Posts tagged: affiliate marketing programs

What You Should Know About Affiliate Commission Payment Schedules

By , October 25, 2009

Arguably the best and most exciting part of becoming an affiliate is receiving your payment for the very first time. After all, that check or deposit notification represents all those weeks (or even months) of hard work, tireless promotion and lead hunting on your part. Finally, there’s proof that your affiliate marketing efforts are beginning to pay off. To understand how the payment system of affiliate marketing program works, learn the basics of affiliate commission payment schedules.

Getting paid

Your earnings as an affiliate come in the form of commissions. This is a set percentage or portion of the total price of an affiliate product or service that you helped promote or sell. In many cases, it can also come from a portion of the monies generated through the efforts of downline members in your team.

The payment of commissions to affiliates is ruled by a schedule. This can vary from one affiliate program to the next, although a minimum amount and cut-off date are generally imposed.

If you’re wondering why affiliate programs do not automatically send you a check for every sales income you generate, it’s quite simple, actually. Affiliate programs need to maintain a standard when it comes to paying their affiliates to make sure that the process is seamless, glitch-free and fair to all. A program without a commission payment schedule risks becoming disorganized and erroneous.

Finding out the schedule of commission payments for your affiliate program
When you sign up as an affiliate for a program, it’s important that you check their FAQ section. Affiliate marketing programs often provide the most basic information about themselves on their website. Their FAQ section should clearly state the schedule of commission payments they have imposed for their affiliates.

If the information is unavailable, you can ask your sponsor (if you have one) or your affiliate program. The schedule of commission payments to affiliates is an important consideration when choosing an affiliate program. Do not sign up for an affiliate program without this information so you will be able to avoid disappointments later.

How often is the payment disbursed?

The schedule of commission payment varies, depending on the preference of the affiliate program. The affiliate pretty much doesn’t have any control over this matter. Schedule of disbursement can range from bi-monthly to monthly payments. Some, such as LinkShare, disburse commission payments on a weekly basis, a considerably shorter amount of time.

What methods are used for affiliate commission payments?

There are three methods generally used by affiliate programs. These include: electronic payment processing (such as PayPal), checks and wire transfer. The length of time it will take for your commission payment to reach you will depend on the transaction method.

If the payment is coursed through electronic payment systems, this will usually take as little as 24 hours. Checks (usually delivered via postage mail or courier) usually take from 3 to 7 business days ? longer if the affiliate is located in certain areas. Wire transfers take from 3 to about 6 business days.

Is there anything that will affect the schedule of affiliate commission payments?
Generally, the schedule of commission payments for affiliates are pretty much set. However, there are certain things that might cause delays. One of the most common is whether an affiliate’s earnings have reached the minimum amount.

Affiliate programs often impose a minimum earned amount per pay period ranging from $10 to $100. If an affiliate earns less than that, his current earnings will be carried over to the next pay period until such time that he will meet the minimum required. Only then will his payment be released.

The Power of Testimonials in Promoting Your Affiliate Sites:

By , August 26, 2009

Why They Work and How to Use Them

Someone’s good word can be incredibly powerful. As a consumer yourself, wouldn’t you rather purchase a product that has been recommended to you by a friend even if it is unfamiliar to you? Given a selection of similar products, wouldn’t you rather try one that has had some glowing reviews even if you’ve never heard of them before? Such is the power of testimonials when used in promoting affiliate sites.

These days, testimonials are a common strategy for building credibility and generating buzz about a product or a company. The world’s largest corporations spend billions of dollars in harnessing the power of a good word alone. In affiliate marketing, testimonials are regularly utilized to promote an affiliate’s site, attract new customers and recruits and compete directly with another known brand.

Why affiliate marketers use testimonials

The role of testimonials in promoting an affiliate marketing site is to try to influence consumers’ buying decisions and behavior. Carefully chosen testimonials can be very effective in convincing prospects to try the affiliate product, service or membership. It has such power that many affiliate marketing sites regularly publish testimonials from satisfied customers on their home pages for visitors to view.

Many of the affiliate marketing programs in the industry today are fairly new while others have been operating quietly under the radar. Their relative anonymity can work against them, particularly since the affiliate marketing field tends to be very competitive.

To stand out, affiliate marketing programs try to increase their credibility factor by inviting famous personalities to speak for them through testimonials. While this can be very effective particularly if the celebrity has a large fan base, it can also be quite expensive. Not every affiliate marketer can afford to pay a celebrity just to place their name on his site.

To compete, affiliate marketers turn to their own customers and members, specifically people who have had sufficient experience in the program and those who have experienced success. A fully satisfied customer’s testimonial, if it’s well-written and based on a true experience and event, can be as convincing and effective as that of any celebrity.

Using the power of testimonials for promoting an affiliate’s site
Building your credibility can be tricky, particularly since the affiliate marketing industry continues to evolve. However, if careful strategies are employed, there is a high likelihood that you can succeed as an affiliate. Consider the following factors:

Specifics

Testimonials exhibit much more power in promoting your affiliate’s site if they are expressed in more details. If a testimonial from a customer or another affiliate states that the program is ‘excellent’, it should be followed by a specific description of the program’s most useful features ? what makes it excellent, how it has helped the customer or affiliate, why it’s reliable, etc.

Skepticism

Believe it or not, skepticism is healthy when used with testimonials for promoting your affiliate’s site. Words such as, ‘I wasn’t convinced at first, BUT?’ or ‘I have always used XYZ product and didn’t think of switching to another brand. However, your product has ____ and ____ features that convinced me it was so much better.’

Even with the stated objection, a testimonial can be quite powerful if it is followed by a positive statement.

Keeping it real

Avoid using fake testimonials. ‘Designer’ testimonials are easy to write according to the specifics you require but someone will get wind of the fact and expose you. Once you’re found out, you lose your credibility. That simple act could haunt you for the rest of your life as a discredited affiliate marketer.

A few good words

Try to be selective with your choice of testimonials. They can be quite powerful when used for promoting your affiliate’s site but over-use can work against you. Find the best ones, especially the well-written and detailed testimonials and use these instead. Or, you could take the best sentences and phrases and post those in place of a whole paragraph.

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