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Article directories are websites that house free articles. These articles are usually put there by whoever owns the copyright to them as a promotion method. Each article has the owners byline placed under it so that those who eventually read the article will know who wrote it (or at least who owns it) and will be able to get in contact with or visit their website for further information.

Articles directories are a great place to put your articles so that they will make you money. By using this method, people who are interested in your product or service will see your article, view you as an expert in the subject, and will visit your website. Even if you cannot write or do not have any knowledge on the subject on which you are promoting (for example for you run an affiliate website), you can always hire a writer to do the work for you. Getting quality articles written will be expensive up front, but they will pay for themselves in no time, either through affiliate sales or selling your own services, and everything from then on is pure profit.

Let’s take a real life example. Imagine that you are an accountant working from home. You write an article on an accounting topic and place it on various article directories. Those who are looking for the subject you wrote about will read your article, see that you have the knowledge and skill that is needed to do a job for them, and visit your website or contact you via e-mail. Your article just gained you a new client who may use your services regularly, but will definitely give you a nice profit at least once.

Furthermore, since you have posted it on a free article directory, others who have affiliate websites about accounting will inevitably use your article for their website. Since they must attach your byline to it, this will bring you even more exposure for every website that re-posts your article. This because you will be benefiting of off the traffic that they get to their website.

There are numerous article directories out there for you to utilize. Your bet best is to put a copy of each of your articles on every one for maximum exposure. It will eventually help to bring more traffic and customers to your website, which will lead to new orders and more profit.

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What is article marketing? It is a form of advertising wherein a business hires a writer or does it themselves to write short articles in the hopes that this will promote their business. These articles are made for distribution and publication which means this can viewed by just about anybody both in the print and online form.

So people will know who wrote the article, at the bottom there is usually a bio box and byline which shows the references and contact person of the one who wrote it. If the reader liked the article so much, they can get in touch with him or her which, translates to increased sales.

Article marketing has been around for quite awhile. Some say this was first used when mass print became available. In the print form, this type of advertising was used by entrepreneurs as a means of obtaining free space. This is given to a newspaper free of charge in exchange for the business’ contact information with the article. Most newspapers are happy to accept this kind of arrangement because their budget was very limited in compensating writers for their work.

The setup is not that different for online article marketing because writers may post their work in different websites as well as put it in their own. Articles that are posted elsewhere are known as an article directory.

The reason why articles posted in such sites are free is because the directory owner puts advertisements on the side and collects revenue from it. As more traffic is achieved, both the directory owner and the writer gain something from it.

Some websites give the writer the option of choosing the kind of advertising to be displayed on the page. If you don’t like the options, you can always go for the page without any advertisements.

There are differences though between printed and online article marketing. For one, it is much faster to look for a certain article online because keywords are often used for search engine optimization. This means if you are looking for a certain topic, you will be able to see what you are looking for in just a matter of seconds.

If you think that the articles posted can only be seen in sites such as www.ezinearticles.com or www.about.com, think again because some have now used social networks to their message across. Examples of sites include Facebook, LinkedIn and Friendster. This strategy is known as Web 2.0 generation.

Some people say that the rise in the number of people who use article marketing has a negative effect because it has brought down the quality in the articles written. To prevent this from happening, you have to post articles that are relevant and informative.

Article marketing is just one way of promoting a service or product. If you don’t have enough money to market it using other means, this will be a good way to get started. In posting elsewhere or in your own website, the most important thing to do is to use relevant keywords so it will be easy for visitors to see your site.

For that, you have to think what words will a person likely type to see your site. If you are able to figure that out, it won’t be long before you will get a lot of traffic which translates to additional sales to your business.